TASHA LINEAU

ART DIRECTOR

ABOUT ME

I'm a creative who's all about making bold ideas come to life. My approach blends strategy, sharp design, and a bit of storytelling magic to create work that's not just visually striking but actually connects with people. I love turning concepts into experiences that move the needle and make a real impact for the brands I partner with and the everyday people that will come into contact with our work.

When I'm not making magic happen with pixels though, you can find me capturing moments through my photography, writing poetry or picking up something totally outside of my creative wheelhouse like gardening. Work can be fun so I always bring great energy into everything I do—because creativity, like plants, grows best when it's nurtured and given room to thrive.

A BREADTH OF KNOWLEDGE AT YOUR SERVICE

BRANDING

Tell me about your company values, and together, we’ll develop the base for your brand identity.

DESIGN

The first step in any type of design, regardless of its final intention, is its graphic representation.

STORYTELLING

They say a picture is worth a thousand words; let me be the one that takes your perfect shot.

CONSULTING

Not quite sure what you need? Feel free to contact me for a consultation to assess your needs.

DESIGN PHILOSOPHY

Maximize your efficiency without sacrificing the quality of your work.

OVER A DECADE OF PROVEN EXPERIENCE

Art Director
Prudential Financial

September 2023—present

Spearheads the development of innovative and impactful marketing solutions across various traditional and digital/multimedia platforms and takes charge of the visual design and execution of all campaign elements.
Implements a unified visual language and user experience across multiple platforms, guaranteeing consistent branding throughout all deliverables.
Collaborates seamlessly with XFN teams including Strategy, Marketing, Copywriters, Project Managers, Production, UX, Developers, and others to manage campaigns from kickoff to completion.

Senior Designer
Ulta Beauty

August 2020—September 2023

Formulated strategic partnerships with the sales and merchandising departments and provided key insights for the conceptualization and execution of marketing solutions and deliverables.
Guided and mentored a team of creatives, including photographers and copywriters, in translating intricate offers into visually compelling and user-friendly layouts for direct-to-mail collateral.

Digital Designer
Malka Media

January 2020—August 2020

Established design systems and delivered creative concepts to clients, distilling requests into actionable art direction.
Guided the creative team in developing dynamic solutions, enforcing visual guidelines for seamless alignment with marketing strategies and brand experiences.
Ensured flawless execution of design deliverables, collaborating closely with production teams, committing to both strategic and innovative design approaches.